Wardrobe guide for family shoots

Imagine that we're painting a picture...

The scene has been painted, and we're about to paint you into it!

Family walking on a beach at sunset, holding hands and smiling with ocean waves and trees in the background.

What are we going to have you wearing in this work of art? Let's find out...

WHY this MATTERS

I created this guide with you (my clients) in mind, to bring you digestible information that walks you through the process of choosing what you wear on your photoshoot!

Hear me out... what you wear can make or break your photos!

What you wear is like the quality of paint you use to create a piece of art. Poor quality, and the art suffers!

So get comfy, and take a few minutes to walk through this guide. I promise you, it will be every bit worth it!

Group of people and dogs sitting on a black sand beach with trees in the background at sunset.

At the end of the day, I want you to feel like yourself when you look back at these photos, and part of that is wearing what most feels like you!

Obviously I'm giving out guidelines and wardrobe expertise for photography, so of course, don't just wear sweatpants and a hoodie. :) But, apply all of this to what you already know looks good on you and makes you feel confident and comfortable!

Here are my creative pointers...

Family of eight sitting on rocks at the beach with houses in the background.

WHAT do you ALREADY HAVE?

Take a look at whatever is already in your closet, and go from there! Don't immediately jump to: "Let's buy something new that I'd never wear in real life!" Totally cool if you want something new and special for your shoot, but just make sure it reflects who you've been all along!

If you want something new, maybe wear it a few times before the actual shoot day, and think about how you like it on yourself!

How does it make you feel when you are in social settings or when you look in the mirror? Same thing with something-you've-always-had, make sure you do love wearing it, and it makes you feel confident/comfortable!

A family building a driftwood fort on a sandy beach, with the ocean in the background. The scene includes a man, woman, and two children working together under a cloudy sky during sunset. There is a color palette above the image.

MOVEMENT

Make sure you can move in your outfit very easily, and it's a huge added bonus if the piece itself moves as well!

TRY: Flowy, airy, fun, textured, soft, etc... AVOID: Stiff, crisp, business, startchy, etc...

TIMELESS

Look for a piece that you won't regret wearing in 5 years. Maybe something that has already stood the test of time. Use what I call: "The 5 and 5 rule." 5 years ago you could have probably worn it, and in 5 years you could probably still wear it!

ALL YOU

Make sure it has that classic, trademark, YOU Stamp on it! Whether it's something old or new!

Here's WHAT TO AVOID:

Avoid crisp or starchy clothes that make you feel constricted or overly formal. stay away from blazers or business-wear. we want a comfortable, cozy, fun version of you!

At all costs, avoid sports/athletic wear, gym clothes or gym shoes.

If logos or branding are bigger than a quarter, try to look for something else without any branding or words on it!

Last thing: stay away from trendy patterns and styles!

Let's talk about COLOUR...

Four circles in grayscale gradient from dark to light on a black background.

Soft Neutrals

Five colored circles in a row: brown, olive green, mustard yellow, blue, and teal on a black background.

Pops of colour

I always recommend neutrals and earthy-toned colours that visually fit into the natural/earthy surroundings we are shooting in! You want to avoid the highly-manufactured / bright / aggressive colors and tones that just don’t look like they belong in a natural setting, because they will stand out like a sore thumb, and will end up looking out of place in the final photo.

When it comes to colour, you do want to stand out from your surroundings, but still look like you belong there.

That said, One or two pops of colour pair nicely with neutrals everywhere else. For example, If you do have a pop of colour in the outfits, it’s nice to not overcrowd that colour (or 2) with other ones. on the right are some recommended neutrals and colours!

Be ‘Family Wall’ ready

Collage of eight family portraits in various outdoor settings, each accompanied by a color palette below them.

OUTFIT IDEAS for GIRLS

Flowy dresses oversized/roomy sweaters, jumpsuits/rompers

denim & tee, denim and crop top, denim and tank, Statement jacket, Winter Overcoat, wide-brim fedora hats.

Cosmetics & Footwear

Leather/suede boots, timeless sneakers (non-athletic), leather sandals, or barefoot are all recommended!

makeup should make sense with the scene/vibe.

hair needs to move. It’s best worn down!

A woman hugging two children on a sandy beach, with color swatches above indicating beige, tan, navy, white, and pink hues.

OUTFIT IDEAS for BOYS

Statement jacket, henley or soft button-up shirt, textured sweater

flannel, denim & tee, khakis, chinos, jeans, winter overcoat

Cosmetics & Footwear

Leather/suede boots, timeless sneakers (non-athletic), leather sandals, or barefoot are all recommended!

try to wear your hair naturally or with limited product.

Three people posing outdoors, standing on grass with fallen leaves, surrounded by trees. The group includes a young boy in a plaid shirt, a man in a blue sweater, and another man in a black shirt. A color palette appears above them.

LOCATION and SEASON

A group of five people walking on a beach, smiling and laughing together under a clear sky. A color palette with earthy tones is displayed above them.

Bring Options!

Bring some options to the shoot! It’s always nice to have different pieces to choose from the day-of.

Keep in touch.

It’s so helpful if you can keep me in the loop about what you’re planning on wearing!

Check out Pinterest boards!

Also, check out Pinterest boards when you search for family shoot and your location ie beach/forest etc! There are lots of visual ideas!

Don't. Stress. Seriously!

Last thing: don’t stress about this! I’ll make sure you look real goooood, so don’t worry!

FINAL NOTES

Children playing in a grassy field with a wagon and mountain backdrop

When you think about what clothes will look best for your shoot specifically, you want to take into account the location you are shooting at and the season you are shooting in.

Location can oftentimes dictate what the best colours and outfits are going to be, because the location is bringing its own vibe, colours, textures, and theme. Back to the painting analogy at the beginning, think about your location as a painting that is already painted, and now we have to paint YOU into the picture. What are we going to have you wearing? What will look best up against that backdrop? What makes most sense in that location?

Second, take the season into account.

Some winter days don’t offer much colour (or light), so you want to add something with colour or bold texture that makes your photos POP and gives them dimension.

The summer months, on the other hand, are a completely different story! You could probably wear all whites/creams or all neutrals and still get away with it (I wouldn’t always recommend this), because the light and the colour of the season would be captivating enough on their own!

All that said, I totally realize that this is the most creative-heavy or artistic-heavy section of this guide, so I’m totally here to give the most help in this area!

Capturing memories is the core of my business.

Let’s get together and capture yours.